150th anniversary of Volksbank Konstanz
"We fulfill the wishes of generations"
Volksbank Konstanz is celebrating its 150th anniversary. As part of its positioning as a modern cooperative bank, the anniversary is being advertised in a correspondingly "colorful" way. One of many advertising measures is a competition designed to encourage family members of different generations to come up with ideas together. Customers can publish their ideas on the "We-accompany-generations" website (the campaign is over / offline) and rate other ideas. In this way, a winning idea is determined.
We took over the technical implementation of the anniversary website for the agency Kieweg & Freiermuth. The open source CMS Drupal was used, whose extensibility and community functionalities proved to be extremely suitable for the realization of the Web 2.0 elements (multistep form, image upload, server-side image processing, user ratings, Facebook and Twitter connection).