Brand strategy, re-branding and website
Ticket-Shop as the new umbrella brand
The travel agency Ticket-Shop was one of the first travel agencies on the Internet and has been active there with a total of six brands for various travel categories (businessclassflug.com, firstclassflug.com, vornesitzen.ch, luxus-kreuzfahrten.ch, exklusives-reisen.ch). As part of an updated strategic realignment, the original brand of the travel agency "Ticket-Shop" will now become an umbrella brand. Subsequently, the brands for luxury travel will also be strategically realigned. In order to meet these new requirements and adequately represent the umbrella brand for the company, which specializes in luxury travel as well as business and first-class flights, the old website has been completely replaced by a new website.
Logo after redesign in 2020
Customer feedback
In relation to its size, the Ticket-Shop offers a large product range. The requirements for communication, advertising, corporate design, IT and security are not insignificant. Until recently, the company had a travel agency and a total of seven websites - some of them content-intensive - including social media presences. A strategic focus is now being implemented, which requires both the re-branding of certain brands and the creation of new websites and other corporate design assets.
"We are glad that we have found an agency in Tojio that not only supports us in the creation and operation of our online offers, but also takes over the classic services of an advertising agency.
"
Lothar Herb
Full service
The Ticket-Shop and all its sub-brands are managed by Tojio, e.g. in the areas of branding, design, development and DevOps:
- Web Consulting
- Brand Strategy and Corporate Design
- Naming and Logo Design
- Prototyping, Web Design, UX and Web Development
- eMarketing, SEO, SEA and Newsletter
- Hosting, Maintenance, Monitoring, Backup, Security
- Continous Integration, Testing, Continuous Deployment
- Social Media and SEO
- Advertising and Print
- Content Management and Training
- etc. ...